When you have an already established business, a re-brand can be a great way to refresh its look and to focus the business identity. Recently, Amanda Bradshaw of Blend Clinic based in Cheam in Surrey commissioned Mary McCarthy of Mary McCarthy Design to re-brand the business and to assist in refreshing the website.
When Mary and myself work together on a project, we both have the same end-goal in mind, to give the client a strong brand identity and a winning website that really reflects the core values of their business. It’s important that both come together in harmony to ensure the client’s business is on-point, not just for the printed collateral, but for their online presence.
When Amanda Bradshaw of the Blend Clinic commissioned Mary to re-brand her business, Amanda needed to have a strong identity in the brand and for this to funnel down into her online presence, especially her website, which needed to be redesigned and relaunched.
Once Mary had completed the branding exercise, and it was approved by Amanda, our attention focused on how to ensure that the branding and website were cohesive together. Mary created a mock-up of the site for me to review, and after some small tweaks and additions, I set about making the mock-up a reality.
What we have achieved uniquely pulls together both Amanda’s printed collateral and her online presence ensuring that the brand remains strong on both. The website uses an array of cleverly and thoughtfully chosen images which not only look perfect but also reflect Amanda’s personality and the ethos of Blend Clinic.
Once again, this is another example of how well both Mary and myself work together in helping our clients attain a perfect combination and alignment between the physical print and the online digital media.
If you have a project which needs the expertise that Mary and myself can bring to it, don’t hesitate to get in touch with either of us to discuss your needs. Get in touch with Mary on 07715 748150 or visit her website at https://www.marymccarthydesign.co.uk/ or let me know your upcoming requirements by filling out my Website Creative Brief by clicking here .
We look forward to helping you and your business.
